OK – I didn’t actually participate in the official Blog every day challenge from WordPress. I just naturally set myself that target. In this post I write about
- How did I get started?
- What did I learn?
- What happened? and
- What’s next?
I actually posted a bit more than just a blog post every day – there’s my Newsletter too and I even managed to put up 8 videos on my YouTube channel (check them out, they’re actually not terrible) which means I managed to create a lot of stuff!
How did I get started?
First up, to actually do this I also had to setup a site and for this I used WordPress.com – I’ve had a site sitting there in staging (without any content on it) since I joined Automattic in 2019 but I hadn’t done anything with it.
Inspired by Paolo and his lovely corner of the web (check him out at: https://paolo.blog/) – 2022 was the year where I brought my site to life, chose a domain name (no, I’m NOT that guy from the office) and start adding content.
- I chose my domain
- I picked a theme (I’m using Spearhead)
- I put up the “supporting pages”
What I learned?
I learned some new things while writing and managing a content schedule, I learned
- Some GLORIOUS Gutenberg Hacks 😉
- How to structure your Google Calendar setup 🗓️
- A foolproof YouTube production planner 📼
- An INSANE time saver when it comes to prepping images for the web 🕸️
- Type how you text, not how you speak ⌨️
As I worked my way through the month, I found it really fun to be able to put “pen to paper”. It’s therapeutic for me and I enjoy writing about things that I’ve found useful. I hope you find it useful too.
I also love it when people reach out to me and drop me a message that they enjoyed a piece of content – just like Kevin below.
But, if you’re a numbers / traffic / growth kinda person. What happened with my traffic and my subscribers.
Traffic to the site
I grew my traffic by 3450% by blogging every day in January. Oooo that’s a clickbait title. Maybe I’ll use it on something. Here’s the view zoomed out showing that crazy 3450% growth (compared to November, in December I was tinkering around with pages etc and testing setups).
As I worked through the month and the content I wanted to share, I built a few more pages around the site:-
- My Resources Page covering what gear I use and other links.
- My Books (ok, Book) page with links to what I’ve written so far.
- The Launch Checklist which I’ve been using since 2016.
- Added a way for you to subscribe to be notified of new content.
Having content build up over time also means I was able to plan my storytelling, cross link quite well and keep the creativity flowing.
More of the same. I’ll be writing and making more videos and sharing everything I learn along the way. Be sure to enter your email to subscribe to blog updates and if you want to receive my weekly newsletter (includes content not on the blog) – you can do so using the form below (and read prior editions here).